{"id":28631,"date":"2016-09-22T07:00:00","date_gmt":"2016-09-22T11:00:00","guid":{"rendered":"http:\/\/wordpress-181994-533056.cloudwaysapps.com\/?p=28631"},"modified":"2016-09-22T10:49:08","modified_gmt":"2016-09-22T14:49:08","slug":"blogger-at-fashion-week","status":"publish","type":"post","link":"https:\/\/www.styletomes.com\/fashion\/blogger-at-fashion-week\/","title":{"rendered":"What does a blogger at fashion week actually do? These 6 things."},"content":{"rendered":"

Being a blogger at fashion week is a bit like being the kid in Charlie’s chocolate factory. Most don’t really know WTF is going on half the time, and they’re pretty much there to eat a ton of eye-candy.<\/p>\n

That said, all bloggers want to go, because fashun.<\/p>\n

I know this sounds like a complete setup, but I think it’s totally cool. Designers need to stay relevant and provide their audience with a glimpse of reality. They can do that by connecting themselves directly to an authentic audience and to consumers.<\/p>\n

There’s a reason why Snapchat became so wildly successful (beyond the youthful sexcapades). It gave people a glimpse into behind the scenes reality. (Speaking of Snapchat, Desigual did Snapchat filter makeup with MAC this NYFW!<\/a>)<\/p>\n

Enter the fashion blogger! This sentence is just a party waiting to happen.<\/p>\n

Let’s go over what happens by taking my Day 1 NYFW experience and breaking it down. I’m not going to do an hour by hour because that was a 17 hour day for me and I don’t feel like having you read a novel.<\/p>\n

The 6 Things A Fashion Blogger at Fashion Week Does<\/h3>\n
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    We go to be seen.<\/h4>\n

    Ok let’s face it, this week (aka, month) is made for fashion to be in the forefront. We poked a bit of fun at peacockers<\/a>\u00a0and all that jazz in a previous article<\/a>, but as fashion bloggers, we ultimately want to be noticed for our style.<\/p>\n

    I prepped my fashion week looks way ahead of schedule and made all the necessary arrangements with a showroom I was borrowing from this season (it happened to be the Chelsea & Walker line<\/a>). I tend to stick to 1-2 showrooms. Otherwise, it gets too hectic with pickups and returns. I already rent camera gear<\/a>, so I try to make things as streamlined and comfortable as possible.<\/p>\n

    My first day, I opted for a FentyxPuma<\/a> (a show I fell in love with last season<\/a>) top and some classic 501\u00a0Levi’s jeans<\/a>. My day started bright and early with the Nicholas K<\/a> show, which opens the NYFW floodgates every season.<\/p>\n

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    A photo posted by Fashion Blogger 💃 Nataliya O (@styletomes)<\/a> on